SKC X Ryzer
To inspire teen athletes to prioritize their mental health, we partnered with MLS team Sporting KC to produce a promotional video highlighting how their pro and developmental league players utilize the Ryzer Mindset TAP product.
Project Objectives
Video Editing
Social Promotion
Brand Positioning
Leading the project’s vision, I ensured the video effectively conveyed the importance of mental performance. To guide on-camera discussions, we developed a structured question panel and a detailed shot list for the on-site videographer. I collaborated with a freelance videographer and supervised a Jr. Editor to capture compelling footage. From there, I created a storyboard, then edited the final video to produce a polished and engaging piece.
